KINDER BEGINNINGS
Michele Ferrero was the son of a chocolatier. His dream was to create chocolate for children and those with a child at heart, no matter their age. And so a delicious treat was created with family values at its heart: Kinder Chocolate.
It was the first of a broad range of Kinder confectionary products that would fulfil a specific role in the lives of children and their parents.
It was the first of a broad range of Kinder confectionary products that would fulfil a specific role in the lives of children and their parents.
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Playful portions
Sized to fit a child’s hand, Kinder Chocolate's individually wrapped bar lets parents give their children a fun and reassuring portion. Small pieces for peace of mind.
After all those years, a little smiling boy remains the icon on the Kinder Chocolate pack. Everywhere across the globe!
Packaging evolution
2012
1968
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KINDER QUALITY
Since the very beginning, our chocolate has been made with tasty and carefully selected ingredients to give children deliciously enjoyable experiences. Its memorable taste has sparked billions of joyful moments.
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