Home

Kinder and the Joy of moving

Kinder Joy of Moving currently inspires four million children and their families in 34 countries around the world to get active, enjoy moving, and develop life skills in an engaging and joyful way. At the heart of the project is the strong belief that a positive attitude towards movement will make today's children, better adults tomorrow.

Whatever the game, let joy win

Irrespective of the sports discipline, the playing field and the level of performance or ability of the child, Kinder Joy of moving lets the joy of movement win.

LET’S PLAY AND HAVE SOME SERIOUS FUN!

Discover with your children the action-packed games based on the Joy of moving educational method. Through play, your children will acquire or improve specific skills while having fun.

MOVEMENT HAS NO BORDERS

Kinder Joy of moving is committed to ensure that movement is above all a joy for children and their families.

2.6 million children moved with joy


 

28 countries involved worldwide

1 methodology scientifically recognized

MANY ACTIVITIES TO BRING THE JOY OF MOVING INTO THE CHILD'S LIFE

Throughout the world Kinder Joy of moving works in collaboration with high-profile, qualified expert partners, to support physical education programs in and out of schools, student championships, multidisciplinary sporting events and research projects focused on the benefits of leading an active life.

Kinder Joy of moving Park

A park dedicated to kids and their family

The “Kinder Joy of Moving Park”, the first permanent free playground area dedicated to kids and their families, is located at Vicolungo The Style Outlets. It represents a facilitating environment of 8 colourful and interactive games based on Joy of moving method to experience an ew way of playing and developed by the University of Naples. 

Meeting Optimist

Lake Garda meeting Optimist class

More than 30 countries and over 1,000 participants registered for the single design class sailing race for children, organised by Fraglia Vela on Lake Garda in Italy. The race was entered into the Guinness Book of Records for being the biggest single class sailing race ever.

Tennis Trophy

Tennis trophy is in the air

The promotional circuit of youth tennis sees the involvement of athletes from 13 countries in their respective national tournaments, which ends in an event worthy of real champions at the International Masters, which is held in an exclusive location. Over 17,000 participants compete for the trophy in matches without referees, designed to promote fair play among all participants.

Skiri trophy

Skiri Trophy Xcountry

A youth world championship, a unique international competition for cross-country skiers: involving 10 countries and more than 1,300 athletes, the event promotes integration, physical movement and friendship among participants from a host of different cultures.

Deakin University

Getting children moving: An innovative research partnership

In Australia, we partnered with Deakin University to study the physical and mental health benefits of being active.  So far, more than 3,500 school children and 240 teachers in 24 Victorian schools have participated in the local research project.