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Applaydu: the safe
edutainment app


A digital revolution in APPLAYDU

Welcome to a digital world for families where parents and kids can dive into an exciting playhub, play with their favourite characters and unleash their imagination together.

Parent safety and commitment

APPLAYDU is 100% kid-safe, playable offline, ad-free and has no in-app purchases!

IN COLLABORATION WITH THE UNIVERSITY OF OXFORD

oxford

The Learning for Families through Technology (LiFT) project is a collaboration between Ferrero International, Gameloft and three research groups in the Department of Education: Applied Linguistics, Learning and New Technologies, and Child Development and Learning. LiFT is aimed at developing and evaluating the educational potential of app-based interactive activities for children and families.

Activities for your children

Help your little ones grow and thrive with fun, interactive activities designed to boost key skills. 
Spark their curiosity today.

memory

ORGANIZATION

FOCUS

MATHEMATICS SKILLS

MULTITASKING

our commitment

1818

AVAILABLE
languages

1616

Fun activities
to improve skills

13001300+

virtual toys
to unlock

7070M

Families
and counting

More content awaits

These are just a few of the amazing experiences waiting for you! Explore the magic of LET'S STORY! and dive into the emotions of Emotiverse.

Play

HOW DOES IT WORK

HOW DOES IT WORK

01
Card app

open the applaydu app

02

tap on the scan icon

03

Scan your toy or QR code

04

EXPLORE APPLAYDU WITH YOUR DIGITAL TOY

Does your child not have a toy or a qr code?
No problem!

You can still unlock a virtual toy. Children can unlock toys when they use the app for the first time, when completing activities or by printing and scanning a code in the camera section.

stars

What parents think about APPLAYDU

Fun, Educational, and Adapted for Parents

This is an excellent free app for children, with captivating stories and well-developed mini-games of high production quality.
There are even detailed activity statistics available for parents. Truly impressive for a free app!

UK

BRINGS EDUCATION TO LIFE

This app is the best. Not only can your child bring the toy to life and play with it digitally, but more importantly, all the games are educational: your child learns, writes, draws, and moves!

Italy

FROM TOYS TO DIGITAL DISCOVERY

We discovered this app when my son first started collecting the Kinder Egg toys. Now he looks forward to each new addition to his collection, as well as the fun and educational games the app offers.

France

STRESS-FREE, RELIABLE, AND AD-FREE

This app is really educational and require minimal parental intervention.
And there are no ads, no add-ons to pay for, and it seems very stable. I couldn’t be more enthusiastic about this!

UK